Channel Excellence Lead, Orchestration & Metadata

Introduction to Role:

Join AstraZeneca's Enabling team as a Channel Excellence Lead, Orchestration & Metadata. This role is pivotal in advancing our Omnichannel customer engagement capabilities, providing differentiated, impactful, and valued experiences for our customers. The successful candidate will develop a deep understanding of a defined set of omnichannel platform capabilities and optimize how these can be leveraged to deliver marketer-defined customer engagement experiences.

Accountabilities:

As the Channel Excellence Lead, you will serve as the GCO subject matter authority for platforms/tools associated with customer journey orchestration, audience activation, defining high-quality asset metadata, and Next Best Action/ Decisioning Tools. You will continuously assess current state omnichannel operational processes to find opportunities to improve process efficiency, quality, compliance, client satisfaction, and/or capability advancement. You will also drive process adoption and adherence through various activities and provide expertise and thought leadership in discussions with delivery team members and commercial clients.

Essential Skills/Experience:

- Bachelor’s Degree

- A minimum of 3 years’ experience associated with supporting large organizations in a role associated with operations delivery

- Knowledge of Omnichannel enabling technology platforms

- Extensive experience with tools associated with customer journey orchestration, audience activation, building a 360 customer view

- Shown experience working to understand and evaluate sophisticated business processes

- Ability to build positive relationships and influence partners in teams spanning Strategy, Analytics, Operations, and Technology

- Oral and written proficiency in Business English

- Data flow and process charting (ex. Visio/Miro)

- Partnership

- Critical Thinking

- Communication skills

- Project Management

Preferred Skills/Experience:

- Agile Certification

- Advanced Degree in a relevant field 

- Good understanding of the Tools and Technology that make up the Marketing Technology (MarTech) Stack

- Hands-on experience working with tools including Jira and Smartsheets

- Knowledge of the paid media landscape, the tech ecosystem associated with programmatic advertising (DSPs, SSPs, Ad Servers)

- Experience with Saleforce Data Cloud/Tealium AudienceStream

- Experience with Adobe Audience Manager

- Experience with Personalisation Tools, Tag Management Systems, and/or Veeva CRM

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and bold world.

At AstraZeneca, we are passionate about making a bigger impact. We're the global team that helps to make excellence and breakthroughs possible. Here, you can apply your skills and abilities to genuinely impact patients' lives. Join us at an exciting time of growth through innovation for AstraZeneca. Shape this journey by reimagining the way we work. Every single person plays a part in our story. Speak up, take the initiative and make it yours. This is the place to drive change. To challenge the norm, take ownership, make quick decisions, and run with them.

Are you ready to play a valued and central role in powering the global enterprise? Are you ready to help AstraZeneca achieve its ambitions? If so, apply today! (Role based in Gaithersburg or Wilmington.)

The annual base pay for this position ranges from $142,000 to $213,151 . Hourly and salaried non-exempt employees will also be paid overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program (salaried roles), to receive a retirement contribution (hourly roles), and commission payment eligibility (sales roles). Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.