Product Manager

What you do
As a Product Manager, you will be responsible for the development and execution of a Brand Strategic Plan (BSP) to drive market share growth and achievement of promotion targets for the allocated product/therapeutic area.

Key Responsibilities:

Planning:
• Develop BSP and strategies based on the analysis and research of market data, align with the product strategies/positioning.
• Execute the BSP in the correct direction through timely cross-functional collaboration and customer communication.

Marketing & Product Management:
• Establish relationships with KEEs, Healthcare Professionals (HCPs) and relevant policy makers.
• Plan, allocate and implement BSP for all responsible products – current and new products.
• Conduct market research to understand the market, competitors, and brand positioning.
• Contribute to field force training on product, product positioning and key messages.
• Attend regular sales meetings and joint calls.
• Keep cross-functional communication and collaboration, including Medical, Market Access & Government Affairs, Commercial Excellence and other departments.

Financial Management:
• Forecast, plan, allocate and manage budget to maximize resource allocation and ROI
• Patient-Focused Mindset & Others.
• Understand disease pathology, how it impacts the patient and where AstraZeneca’s products best fit during the treatment process.
• Identify patients ideally suited to AstraZeneca’s products through focused discussions on the customer's patient list with HCPs.
• Demonstrating knowledge and understanding of patients’ needs.
• Improving the patient experience and long-term value creation.
• Any other duties that may be assigned from time to time as required by the business.

Qualifications:
• Bachelor’s Degree in Pharmacy or related field
• At least 5 years of pharmaceutical experience in primary care/specialty care will be an advantage.
• Experience in Respiratory/ Diabetes / Cardiovascular / Oncology or specialty care portfolios.
• At least 3-5 years of marketing experience
• Experience managing complex projects.
• Excellent in communication, both English and Thai
• Proficient in English, Microsoft Word, Excel, and PowerPoint.

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.