Brand Manager, Oncoclogy

Do you have expertise in, and passion for science working in Brand Management and Oncology? If so, AstraZeneca might be the one for you!

ABOUT ASTRAZENECA

AstraZeneca is a global, innovation-driven BioPharmaceutical business that focuses on the discovery, development and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies. At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration. Always committed to lifelong learning, growth and development. Our strategic priorities reflect how we are working to deliver our strategy and achieve our Purpose. As a workforce, we are the catalyst for our values: we are entrepreneurial; we do the right thing; we play to win; we put patients first and we follow the science. As a company we appreciate and take great pride in each team member where every person is brought together through shared values, that underpins a shared purpose. There’s no better place to feel inspired and energised.

At AstraZeneca, we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. Join the fastest-growing pharmaceutical in our markets, set up to fuel further growth. Be part of our shared ambition and pride: our strong heritage, our turnaround story, and early investment and commitment in International markets. There’s no better place to feel inspired and energized.

ABOUT OUR ONCOLOGY BRAND TEAM
The oncology team is strong, agile and enthusiastic. Always looking for opportunities to add value to the lives of Oncology patients. Cross-functional teamwork is practiced both internally and externally to ensure the successful implementation of our strategy. The growth mindset within the oncology team enables innovation and personal development on a continual basis. With the Established Brand foundation of oncology in SSA and the exciting Innovative Oncology basket coming within SSA, the team focuses on market development and growth through access for patients. We aim to impact all steps with the patient journey. Our commitment is to shape the market with our successful first-to-market launches, leveraging on digital platforms to understand better the needs of our customers. The team is resilient and pushing boundaries in this changing environment. Our key success factor is delivering seamless execution at all times in this ever-evolving field of oncology. We are leading a revolution in oncology to redefine cancer care. Our ambition is to provide cures for cancer in every form. We are following the science to understand cancer and all its complexities to
discover, develop and deliver life-changing treatments and increase the potential for cure.

What You will do

The successful candidate will drive the commercialization of assigned brands in SSA by developing and implementing the marketing strategy and operational marketing mix and tactics in order to achieve the brand ambition by delivering budgeted or above sales growth. In this role, you
will be strongly involved in launch of the new products based on growth of our Oncology portfolio. You will also design, implement and evaluate the marketing activities of assigned products within a given product line including distribution channel solutions (this will include digital, social media, inside sales). Assists in review of marketing programs and helps implement changes. Assists in analysis of market data to identify key segment drivers. Works in conjunction with promotional and direct-to-consumer teams.

If this sounds appealing, please read on to understand the experience and skills we’re looking for…

TYPICAL ACCOUNTABILITIES

Some areas of focus for this role will include:

• Advocate for and drive the brand amongst office and field colleagues as well as external customers to ensure the Brand Plan delivers crucial short-term growth and long-term brand success.

• Launch excellence for new indications and new brands allocated to you.

• Designs, implements and evaluates marketing activities of the assigned brand, which may include a distribution channel solutions.

• Align the global strategic brand plans with local customer & market insights in order to develop tailored and successful local brand strategy, brand messages and tactical plans.

• Liaise very closely with sales team to receive market and customer feedback, embed campaigns, and provide brand vision and leadership. Ensure full understanding of the rationale and insights that underpin campaigns, messages and marketing actions and how field input was used in material development.

• Maximize the full use of all commercial/medical channels by developing brand materials (digital/print) and activities through cross-functional collaboration.

• Continuously seek to understand and embed customer and market insights into all brand activities by synthesizing qualitative feedback from various sources (market research reports and promotional analysis, customer insights, field insights…) with quantitative feedback available through various data sources and reports.

• Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.

• Liaises with cross-functional team members and external agencies to ensure full communication and success of marketing plans.

• Responsible for the budget of the assigned brand(s) and must have an outlook with corporate sustainability in mind.

• Be the product, competitor and market expert of the assigned brand.

ESSENTIAL SKILLS AND EXPERIENCE REQUIRED

• Completed Bachelor’s Degree in Scientific Field or related

• Experience managing complex projects.

• Minimum 2 years proven Brand management experience

• Experience in launching new pharma products in a market.

• Previous specialty care experience

• Sales experience

• Ability to travel.

• Fluency in English is required.

• Experience in Insight/Market Research & brand forecasting.

Why AstraZeneca?

We are proud to have achieved Top Employer certification in South Africa, Kenya, and Nigeria, as well as our Best Place To Work certification in Cote d'Ivoire, Cameroon, and Senegal. It is the fourth year South Africa and Kenya have been awarded the Top Employer certification. Amongst the world's top 30 workplaces in 2023 This distinction is a confirmation of our commitment and ability to sustain people, partnerships, and employee engagement and foster an innovative workplace environment.

At AstraZeneca, we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare. Join the fastest-growing pharmaceutical in our markets, set up to fuel further growth. Be part of our shared ambition and pride: our strong heritage, our turnaround story, and early investment and commitment in International markets. There’s no better place to feel inspired and energized.

SO, WHAT’S NEXT?

Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you!

Click the link to apply no later than 24 October 2024 and we’ll be in touch as soon as we can.

WHERE CAN I FIND OUT MORE?

Our Social Media, Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

Follow AstraZeneca on Facebook https://www.facebook.com/astrazenecacareers/

Close Date: 24/10/2024

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.