Marketing Manager (Respiratory) - Finland - Nordic Marketing Company

Do you see yourself as an innovator ready to channel your ambition into a company that follows the science to deliver life‑changing medicines? AstraZeneca could be the place for you.

Our AstraZeneca Nordic Marketing Company employs around 550 people and has offices located in Copenhagen, Stockholm, Oslo, and Espoo. AstraZeneca Nordic is a recognized leader in its core therapy areas and aims to improve the lives of millions of people. This is an area where you are free to be more – you are encouraged to challenge traditional ways and test your curiosity. We drive innovative science, deliver key launches, build close collaboration and partnerships within health care. 

This is your opportunity to get to impact the lives of patients with COPD and asthma as we are looking for a new Marketing Manager in our inhaled medicines team. You will join a high-performing team with experienced colleagues who are looking to make an impact.

The Role

As a Marketing Manager, you will be responsible for the overall brand strategy, marketing plan, and overall brand performance of our key asset. This role requires a deep understanding of the Finnish market dynamics through data-driven customer and patient insights as well as insights on the competitive landscapes and healthcare ecosystems. You will lead the cross-functional brand team to ensure strategic and operational alignment to achieve an effective implementation of brand campaigns and transforming care initiatives resulting in high market impact to the benefit of patients.

What you will do

• Strategic planning and performance: Create clear, data‑driven strategic plans and uncover opportunities to deliver strong in‑market performance in COPD while building launch readiness and competitive differentiation for asthma.

• Operational planning and content: Build detailed local operational plans, designing concepts, content, educational initiatives, and the overall marketing mix to maximize reach, engagement, and conversion across HCPs and key accounts.

• Forecasting and resource management: Be a key contributor to the local forecast, providing assumptions, insights/trends and solid resource and budget management.

• Marketing leadership and omnichannel: Head up local marketing efforts - including brand management, campaign creation and marketing activities - together with the cross‑functional team. Design and implement an omnichannel strategy to enhance end‑to‑end customer experience and drive GDMT‑aligned prescribing behaviour.

• Executional excellence and innovation: Ensure continuous focus on execution quality, innovation, and agile optimization using customer and patient insights, CRM analytics, KPI dashboards, and marketing automation tools.

• Above‑market engagement: Proactively engage global/regional colleagues to share best practices, secure high‑quality deliverables, and align on launch and growth priorities.

• Cross‑functional leadership and transforming care: Lead and influence without authority across Sales, Medical, Market Access, and Regulatory. Identify barriers and opportunities in the healthcare system and, where appropriate, drive transforming care projects with clear strategic linkage and impact.

What We Need From You

At AstraZeneca, we’re driven by innovation and our commitment to make a real-life difference in patients’ lives. That difference starts with you.

We are looking for a leader who brings a track record of success in challenging and competitive environments, matched with a strategic mindset and a can‑do attitude to thrive in a fast‑paced business.

Essential experience

• 3+ years of experience in pharmaceutical marketing in competitive, fast‑moving markets, with demonstrated success in driving long‑term business results.

• Proven ability to lead cross‑functional teams and influence without authority.

• Strategic mindset and execution excellence.

• Excellent analytical skills and ability to generate actionable insights from available data.

• Highly driven, results‑oriented, can‑do attitude with validated outcomes in competitive settings and launch preparation.

• Strong understanding of Finnish healthcare systems and market ethical rules.

• Master’s degree or equivalent (e.g., Marketing, Business).

• Excellent communication skills with proficiency in written and spoken Finnish and English.

Desired experience

• Significant prior launch experience.

• Experience with transforming care initiatives and strategic account management.

• Pharmaceutical sales experience.

• Prior therapy area experience.

• Extensive digital campaign delivery. 

I&D
We are proud to have a unique workplace culture that inspires innovation and collaboration. Here, employees are empowered to express varied perspectives - and are made to feel valued, energized and rewarded for their ideas and creativity. 

Why AstraZeneca?
 When we at AstraZeneca see the chance to change, we take this opportunity - for every opportunity, no matter how small, can be the beginning of something big. Delivering medicine that changes people's lives is about having an entrepreneurial spirit - finding moments and understanding its potential. 

I&D

We are proud to have a unique workplace culture that inspires innovation and collaboration! Here, employees are empowered to express diverse perspectives - and are made to feel valued, energized and rewarded for their ideas and creativity. 

Why AstraZeneca?

When we at AstraZeneca see the chance to change, we take this opportunity - for every opportunity, no matter how small, can be the beginning of something big. Delivering medicine that changes people's lives is about having an entrepreneurial spirit - finding moments and understanding its potential. 

So, what is next? 

Are you already imagining yourself joining our team? Great, because we cannot wait to hear from you.

Welcome with your application, in English, latest by the 30th of March, 2026!

Applications will be reviewed continuously throughout the application period.

Where can I find out more?
Our social media, Follow AstraZeneca on LinkedIn: https://www.linkedin.com/company/1603/
Inclusion & Diversity: Inclusion and diversity
Career site: https://careers.astrazeneca.com/
The Nordic Marketing Company

Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.