Brand Manager-Biologics

Join AstraZeneca, be part of a mission that puts patients first and be the driving force behind impactful healthcare solutions! If you're passionate about science, strategic in your approach, and thrive on building meaningful relationships with healthcare professionals — this is your chance to grow with a global leader and make a difference where it truly matters.

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies.

Join a high-performing team, empowered to cut through the noise and drive real change. Our agility and pace, coupled with scientific focus, powers us to spot opportunities in the market that keep us moving forward and into new spaces.

Why AstraZeneca?

At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare.

Job Purpose:

The Brand Manager will be primarily focused on executing on the Marketing strategy and will be responsible for a wide variety of projects, including, but not limited to HCP and Patient Marketing, Convention Planning, Promotional Speaker Training, Sales Communications and Budget Management.

Key Areas of Responsibility:
•Congress Planning –including creation of all promotional materials, coordination of meetinglogistics, communications and post meeting follow up
•Development and execution of the Promotional Speaker Program, including speaker training,materials development, communications and follow up
•Build, drive and manage engagement and interactions with KEEs and stakeholders in the respiratorycommunity.
•Contribute to the development of marketing promotional materials aligned with brand strategyLead or support internal submissions and reviews (medical/legal/regulatory)
•Participate in all brand planning and budget meetings and assist in development of brand planningdeliverables
•Manage brand budget to ensure maximum ROI for investments, and that annual budgets are notexceeded
•Manage, contracts, MSAs, SOWs and POs for all vendors
•Support and build collaborative relationships with the respiratory matrix teams (sales, marketaccess, sales operations, medical)
•Oversee effectiveness of programs and initiatives including success tracking criteria and KPIs. Sharesuccesses and best practices
•Demonstrate and in-depth understanding of the market and competitive landscape and support thecompany in the identification of new market opportunities, in line with brand strategy
•Identify actionable brand insights that help shape brand strategy and direction
•Research trends, platforms, and experiences that can drive innovation and performance
•Accountable for ensuring brands meet or exceed annual revenue and unit forecasts

Minimum Criteria and Competencies:
• Minimum 2 years Marketing Experience

Specialty care experience is a must

•Respiratory Experience is a plus

•Biologics Background experience is a plus

Sustained Performance •Proven analytical skills, strategic thinking, leadership capabilities, business acumen and can take initiatives to drive success •Good organizational skills and cross-functional capabilities
Personal Attributes
•Passion for building brands with strategies and tactics that deliver on our customer’s needs.
•Strong analytical, project management, fiscal management, decision making & problem-solvingskills.
•Positive attitude and the ability to work effectively in a dynamic environment without losing focuson business goals.
•Strong and dependable leader who builds trust with management and across all stakeholders andcross functional groups including sales, sales training, and managed care teams.
•Transparent, ethical, and honest, and help foster a culture of the same within their team.
•Ability to work in virtual highly matrixed teams with high performance and cross functionality.

Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.