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Associate - Digital Marketing BI Developer

Location Bengaluru, Karnataka, India Job ID R-196880 Date posted 19/05/2024

Job Title - Associate - Digital Marketing BI Developer

Career Level - C2

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines for some of the world’s most serious disease. But we’re more than one of the world’s leading pharmaceutical companies. At AstraZeneca we’re dedicated to being a Great Place to Work.

Who we are:

The Global Business Service (GBS) team sits within Finance at AstraZeneca and is a dynamic and results-oriented environment and provides a range of enterprise-wide services. We dare to change the way we work by freeing up the business to push the boundaries of science to deliver life-changing medicines. We aim to do this by freeing up time, freeing up money, protecting AZ’s value and providing new capabilities.

What we do:

A trusted partner to the business, we’re on a mission to make AstraZeneca more agile, efficient and effective. Through our hybrid model of in-house delivery centers and service towers across the globe, we’re reimagining how we work. Here we drive new ways of working and operating models, process simplification and innovative solutions, whilst ensuring that automation and data is at the heart of everything.

How we do it:

Be part of a team building a community. We interact with diverse cultures and perspectives and are united by our sense of belonging. This is the place to learn and grow together.

Why we love it:

  • As a growing multi-national company, there’s so much potential to develop. Embrace opportunities at a global business that’s facing new and varied challenges. This is the place to build an exemplary, international CV.

  • A fun place to be, we’re creating community hubs that build partnerships, not just working relationships.

  • We’re on an exciting journey to take our team to the next stage. This is the place to leave a legacy behind.

  • We are a diverse, inclusive and innovative group who identify, build and deliver excellent shared services (which everyone can leverage) to enable AstraZeneca to grow and change at speed. We are passionate about simple process – making it easier to get vital repeatable services done – for our patients, for our customers, for our teams. 

  • We focus on providing exceptional value that contributes to our company’s success and future by freeing up the business (our customers) to push the boundaries of science to deliver life-changing medicines for patients.  With the accomplishments, commitment and passion that you bring, I’m excited about what we will achieve together towards realizing AstraZeneca’s bold ambition. 

ABOUT THE ROLE

We are seeking a skilled and innovative Digital Marketing BI Developer to join our team. In this role, you will be responsible for designing, developing, and maintaining business intelligence solutions that support digital marketing analytics and reporting. The ideal candidate will have a strong background in data analysis, proficiency in BI tools and technologies, and experience with digital marketing platforms.

Role and Responsibilities

  • Support the Alexion team with their digital marketing reporting by designing, developing, validating, and maintaining the Qlik Sense dashboards + supporting model tiers that cater to various datasets for the omnichannel dashboard.

    • Inclusive of cloud data, Google analytics, media data, 3rd party marketing campaigns, website-related data, rep-triggered emails, etc.  

  • Understand the business objectives, data sources, and key performance indicators (KPIs) to design effective solutions.

  • Design, develop, and maintain data pipelines to extract, transform, and load (ETL) data from various digital marketing platforms and sources into a centralized data warehouse.

  • Implement advanced analytics and predictive modeling techniques to identify trends, patterns, and opportunities in digital marketing data.

  • Conduct ad-hoc analyses and deep dives into digital marketing data to address specific business questions and provide strategic recommendations for campaign optimization.

  • Ensure data accuracy, consistency, and integrity by implementing data quality checks and validation processes.

  • Identify and address performance bottlenecks in Qlik applications; optimize data models, load scripts, and front-end visualizations to ensure fast and responsive user experiences.

  • Conduct thorough testing of Qlik applications to validate data accuracy, functionality, and usability.

  • Communicate project status, challenges, and recommendations to stakeholders in a clear and concise manner.

  • In stills a culture of continuous improvement, testing, and deployment of new capabilities for the business.

Essential Skills and experience

  • Knowledge of digital marketing principles, strategies, and performance metrics.

  • Strong analytical and problem-solving skills, with the ability to translate complex data into actionable insights.

  • Experience with web data and email marketing.

  • Technical Skills

    • Advanced understanding/experience with SQL, Snowflake, and Veeva CRM.

    • Ability to create new rules and adjust existing rules.

  • Recent project experience with Qlik + experience with other BI tools

Desirable Skills and experience

  • Background in computer science, information systems, or related field.

  • 2+ years of experience in digital marketing reporting

  • Excellent analytical and critical thinking skills, with a keen attention to detail.

  • Ability to work independently and collaboratively in a dynamic environment.

  • Strong communication and interpersonal skills.

WHY JOIN US?

We’re a network of high-reaching self-starters who contribute to something far bigger. We enable AstraZeneca to perform at its peak by delivering premier technology and data solutions.

We’re not afraid to take ownership and run with it. Empowered with unrivalled freedom. Put simply, it’s because we make a significant impact. Everything we do matters.

SO, WHAT’S NEXT?

Are you already envisioning yourself joining our team? Good, because we’d love to hear from you! Click the link to apply and we’ll be in touch as soon as we can.

WHERE CAN I FIND OUT MORE?

Our Social Media, Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

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Glassdoor logo Rated four stars on Glassdoor

Great culture, great work assignments, supportive management. Rotation opportunity within the company. They value inclusion and diversity.