Sr. Brand Manager
·Leads development of brand strategy and marketing plans for assigned brand, which may include distribution channel solutions.
·Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products
·Works closely with cross functional team as core to drive success in launch positioning with great competition. Post-launch optimization measurements are necessary for conduction
·Works closely with sales team to identify opportunities/issues combined with EE engagement plan
. Provide training for sales team to ensure excellent capabilities of MR for message delivery and objection handling
·Respiratory or lung related disease TA Marketing and/or promotions experience
. Specialty care disease TA Marketing and/or promotions experience
·Experiences in developing and executing marketing strategy
·Experiences in managing complex projects
·Understanding of the development and commercialization of pharmaceutical products in Taiwan with good competition
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.