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Sr.Mgr-Area Marketing

Location Shanghai Downtown, Shanghai Municipality, China Job ID R-077087 Date posted 03/12/2020

Build regional brand strategy design system; 建立区域市场策略制定系统; Manage regional marketing promotion mix for each product in order to maximize promotion efforts; 管理区域市场活动组合,把推广投入最大化; Organize regional marketing team meeting regularly to enhance synergy cross different therapeutical Area; 组织区域市场团队会议,强化区域市场在不同治疗领域间能做到整合 Co-ordinates and conducts product training. 协同或组织区域产品培训; Develops creative regional product/brand campaigns reinforcing the positioning in region. 制定创新的区域市场活动来强化区域品牌的定位; Accompany with central MKT to presents clear regional product and market strategy at cycle meeting to sales team. 协助市场部为各级销售会议准备相关资料和信息; Evaluates effectiveness of promotional material with field force then conduct Recall Test, and adjusts as necessary. 评估区域推广策略的有效性并按需要做相应调整; Plans and conducts field visits with sales team to monitor market dynamics. 计划区域协访以及时了解市场动态

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.

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  • Commercial Non-Sales, Shanghai Downtown, Shanghai Municipality, ChinaRemove

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Great culture, great work assignments, supportive management. Rotation opportunity within the company. They value inclusion and diversity.