Brand Executive- Breast Cancer, Oncology

Do you have expertise in, and passion in developing & implementing brand plan for Oncology therapy area? Would you like to apply your expertise to impact in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!

About AstraZeneca

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialisation of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies.

Join a team with a winning mentality that keeps us pushing forward in the fast-paced Oncology space. Rise to the challenge of making quick decisions and seeing them through. We run at pace but, unlike many others, we never compromise on being ethical providers, always focused on doing it the right way.

Pioneers in Oncology, we’ve pivoted AstraZeneca in our markets to accelerate in this specialty field. And we’re not stopping there – backed by the business we’re ready to continue our growth and take Oncology to the next level. It’s down to us to ensure our unique solutions reach patients that they can’t find elsewhere. It pushes us harder to innovate and launch to market quicker. Through this ambition, we are confident that we can transform the lives of Malaysian patients by ensuring that they have access to life-changing medicines. Working here means being a member of our family in making a difference in delivering better health for Malaysian patients.

As a Brand Executive, you will be leading and assisting the Brand Managers in the implementation of marketing strategies of assigned products. 

What you’ll do

Development and implementation of marketing strategies

• Collate necessary data for pricing, patient, competitor, market and customer for market analysis
• conduct and completing market analysis ensuring data for patient, competitor, market and customer has been incorporated in developing pricing, positioning and communication strategies, forecasting and inventory strategies
• draft strategy and convert strategy elements into a workable operational plan
• support brand manager on Line Extension life cycle management
• plan and organize marketing activities for assigned product related events/projects such as PR activities, conferences, association meetings/dinners, Key External Experts development programs, hospital/Blue Book listing, etc
• Monitor and measure implementation of the plan against agreed measures i.e. Market growth, market share
• Monitoring of marketing expense, stock levels and samples allocation
• Tracking of activities and sponsorships committed
• Testing of promotional materials of assigned products and provide feedback to Brand Manager
• Assist in completing financial cycle review and business review templates

Customer relationship management

• Develop professional relationship with customers and key stakeholders
• Have a good understanding of the customers’ needs and always strive to meet/exceed customers’ expectations, within reasonable limit
• Attend to request for product information or other enquiries and takes actions as advised, in meeting these request

Behaviour and People

• PROJECT LEADERSHIP: Monitors the progress of business and maintains dialog on work for optimal results ​
• TEAMING: Builds cross-functional capability, leveraging differences and establishing collaborative networks to contribute to high-functioning, cohesive teams​
• PARTNERSHIPS: Develops and enhances internal and external partnerships to deliver high quality outputs aligned to the brand plan
• Resilience: Remaining positive and persisting in the pursuit of goals despite challenges or setbacks
• Learning agility: Adopting a growth mindset and aspiring to continually reskill e.g. embracing scientific and TA knowledge

Essential for the role

• Bachelor degree in any field, preferably science related
• Minimum 2 years’ medical sales experience with proven track record of performance
• Good track record of customer orientation
• Able to work independently and in team
• Ability to plan and organize effectively to achieve results
• Excellent communication skills with ability to communicate with people at all levels

Desirable for the role

• Ability to adapt quickly and flexibility in a fast-paced learning environment
• Broad understanding of the commercial, operational and strategic aspects of the business
• Marketing project experience is a plus

Why AstraZeneca?

At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare.

So, what’s next?

• Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you.
• Are you ready to bring new ideas and fresh thinking to the table? Brilliant! We have one seat available and we hope it’s yours.

Where can I find out more?

Our Social Media,

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AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, gender identity or re-assignment, marital or civil partnership status, protected veteran status (if applicable) or any other characteristic protected by law. AstraZeneca only employs individuals with the right to work in the country/ies where the role is advertised.

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.