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Associate - SEO Analyst

Location Chennai, Tamil Nadu, India Job ID R-136556 Date posted 24/04/2022

JOB TITLE : ASSOCIATE

CAREER LEVEL: C2

Leverage technology to impact patients and ultimately save lives

Do you have expertise in, and passion for, information technology? Would you like to apply your expertise to impact the IT strategy in a company that follows the science and turns ideas into life changing medicines? If so, AstraZeneca might be the one for you!

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialisation of prescription medicines for some of the world’s most serious disease. But we’re more than one of the world’s leading pharmaceutical companies. At AstraZeneca we’re dedicated to being a Great Place to Work.

ABOUT OUR IT TEAM

It’s a dynamic and results-oriented environment to work in – but that’s why we like it. There are countless opportunities to learn and grow, whether that’s exploring new technologies in hackathons, or redefining the roles and work of colleagues, forever. Shape your own path, with support all the way. Diverse minds that work cross- functionally and broadly together.

ABOUT THE ROLE

The SEO Analyst is responsible for implementing SEO factors for the brand websites. The SEO Analyst can quickly understand and support initiatives that will contribute to the goals and success of brand campaigns. SEO Analyst responsibilities include performing keyword research, optimizing our content and monitoring user engagement across our website. To be successful in this role, you should be familiar with current SEO techniques and tools and have excellent analytical skills.

  • Passion for Organic SEO and Internet Marketing

  • Conduct keyword research using various tools (like Keyword Planner, SEMrush and BrightEdge)

  • Outstanding ability to think creatively, and identify and resolve problems

  • Google Tag Manager (gtm) knowledge is mandatory

  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere

  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving goals

  • Perform competitive analysis and identify gaps in our content or areas of improvement in our web design

  • Track important SEO metrics including organic traffic, conversion rates and time spent on page

  • Report on performance metrics comparing them to our SEO goals and benchmarking data

  • Monitor the website regularly

  • Knowledge in website crawling, audit and other SEO tools

  • Stay up-to-date with organic SEO marketing trends and strategies to keep us ahead, including updates to search engines and automation

Essential Skills and experience

  • Bachelor’s Degree preferred in Computer Science or Quantitative Studies

  • At least 3+ years of experience in Organic Search and having an Analytical sense to be able to drive data-driven projects for SEO growth.

  • Work experience as an SEO Analyst or similar digital marketing role

  • Expertise in Google Data Studio/ Adobe Analytics/ Google Analytics

  • Familiarity with keyword research and management tools

  • Experience with Search Organic & Paid advertising

  • Proficiency on XL, PPT, Word will add more value

  • Understanding of ranking factors and search engine optimization practices

  • Knowledge on pharma SEO will add more advantages

  • Strong analytical skills

  • Excellent written and verbal communication skills required

WHY JOIN US ?

We’re a network of high-reaching self-starters who contribute to something far bigger. We enable AstraZeneca to perform at its peak by delivering premier technology and data solutions.

We’re not afraid to take ownership and run with it. Empowered with unrivalled freedom. Put simply, it’s because we make a significant impact. Everything we do matters.

SO, WHAT’S NEXT?

Are you already envisioning yourself joining our team? Good, because we’d love to hear from you! Click the link to apply and we’ll be in touch as soon as we can.

WHERE CAN I FIND OUT MORE?

Our Social Media, Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.



AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.

50200096 C ITGE Finance (Aradhana Sarin (21128100)) (10000616)

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Glassdoor logo Rated four stars on Glassdoor

Great culture, great work assignments, supportive management. Rotation opportunity within the company. They value inclusion and diversity.