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Senior Digital Experience Manager – DEX Team

Location Barcelona, Catalonia, Spain Job ID R-190360 Date posted 14/04/2024

Senior Digital Experience Manager – DEX Team

Based in our offices in Barcelona

This is what you will do:

The ideal candidate will have experience as member of a Digital Experience team that delivered web based omnichannel experiences; helping business with web analysis, website usability, metrics, wireframe creation, agency management, and coordination of execution to deliver websites and from inception to production.

You will play a pivotal role in crafting and improving global digital interactions between our organization and key stakeholders, including healthcare professionals and patients. Leveraging your expertise in digital strategy, business partnering, and technology, you will own the development and execution of initiatives to elevate our digital presence and drive engagement across various digital platforms!


The individual must be an exceptionally strong collaborator, who will work to become a trusted partner to business and IT colleagues by providing thoughtful  thinking with tactical execution. The Digital Experience Manager will work with IT buisiness partners, business partners, project managers, and technical organization as a primary point of contact to align digital internal client needs, requirements, and expectations with technical development and delivery of the solutions. 

You will be responsible for:

  • Work with product managers, platform owners, and digital engagement partners to deliver a strategy and road map to provide compelling capabilities for websites and omnichannel technologies
  • Partner with business to develop and assist on the strategy definition for websites, drive awareness, traffic and conversion, including: in-office, social, influencer, and PR to support growth plans and key initiatives
  • Build strong relationships with cross-functional teams within IT, marketing, third-party partners, regulatory, and other departments to ensure seamless integration of digital solutions into overall commercial marketing and IT strategy
  • Develop, deliver, and optimize digital experience projects (web, mobile, email, and connected systems) to ensure operational efficiency and effectiveness
  • Drive end-to-end management of the solution provided ensuring business requirements are collected and met
  • Develop and maintain technical knowledge of emerging technologies to play a proactive role in proposing strategic tools and approaches that enable better digital experiences for patients and HCPs
  • Establish key performance indicators (KPIs) to measure the success of your digital initiatives
  • Vendor Management - drive vendors to understand and evaluate the existing and potential items in the portfolio to align with business priorities and drive the execution of IT projects in collaboration with suppliers, business partners, team, and management

You will need to have:

  • Bachelor's degree in a relevant field (Digital Marketing, Information Technology, Business, etc.)
  • 4+ years of proven experience in a digital role
  • Knowledge of CMS platforms, web analytics, tagging, and overall web tools and technologies.
  • Demonstrated success in developing and implementing digital projects that drive engagement to achieve business goals
  • Consistent track record of implementing, running, and delivering successful digital projects
  • Adaptability to a multicultural environment, valuing diversity within a virtual distributed team environment
  • Outstanding communication and interpersonal skills
  • Experience delivering digital engagement capabilities and platforms
  • Experience working with agile teams
  • Time and project management skills

We would prefer for you to have:

  • Bachelor’s degree in MIS, Marketing, CS or equivalent work experience
  • Experience working in Biotech or Pharmaceutical preferred
  • Development knowledge of Data Templates, Renderings, and Content items with configurable/reusable components, using placeholder settings, insert options, standard template values, design layouts, inherited base templates designs, and compatible renderings
  • Development knowledge of setting up of Content Delivery and Management environments (CD/CM) for live and testing websites, specially with Sitecore
  • Excellent at informal leadership, networking, and communication

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

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