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Product Manager - Pulmicort

Location Bangkok, Bangkok, Thailand Job ID R-056161 Date posted 07/17/2019

The Product Manager is responsible for development and execution of Brand Strategic Plan (BSP) to drive market share growth and achievement of promotion targets for allocated product/therapeutic area.

Key Responsibilities:

  • Planning:
    • develop BSP and strategies based on the analysis and research of market data, align with the product strategies/positioning.
    • execute the BSP in a correct direction through timely cross-functional collaboration and customer communication
  • Marketing & Product Management:
    • Establish relationship with KEEs, Healthcare Professionals (HCPs) and relevant policy makers
    • Plan, allocate and implement BSP for all responsible products – current and new products
    • Conduct market research to understand market, competitors, brand positioning
    • Contribute to field force training on product, product positioning and key messages
    • Attend regular sales meetings and joint calls
    • Keep cross-functional communication and collaboration including Medical, Market Access & Government Affairs, Commercial Excellence and other departments.
  • Financial Management:
    • Forecast, plan, allocate and manage budget to maximize resource allocation and ROI
  • Patient-Focused Mindset & Others
    • Understand disease pathology, how it impacts the patient and where AstraZeneca’s products best fit during the treatment process
    • Identify patients ideally suited to AstraZeneca’s products through focused discussions on customer's patients list with HCPs.
    • Demonstrating knowledge and understanding of patients’ needs
    • Improving the patient experience and long-term value creation.  
    • Any other duties that may be assigned from time to time as required by the business


  • Bachelor’s Degree in Pharmacy or related field
  • 3-5 years of pharmaceutical experience, Respiratory will be advantage
  • 1-2 years’ sales, marketing and/or promotions experience
  • Experience managing complex projects
  • Proficient in English, Microsoft Word, Excel and Power Point.

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  • Commercial Non-Sales, Bangkok, Bangkok, ThailandRemove

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Great culture, great work assignments, supportive management. Rotation opportunity within the company. They value inclusion and diversity.